Equinix's New L.A. Area Data Center Opening Today With Myspace
As Anchor Customer
Popular Social Networking Web Site Significantly Expands
Deployment With Equinix to Provide Greater Performance, Reliability
and Scalability
Foster City, CA - May 17, 2006 - Equinix, Inc. (Nasdaq: EQIX), the
leading provider of network-neutral data centers and Internet
exchange services, today announced that MySpace, the premier
lifestyle portal for connecting
with friends and discovering popular culture, has entered into a
new agreement with Equinix to significantly expand the
companys presence through a new
Equinix Internet
Business Exchange (IBX) center
opening today in the Los Angeles area. Once MySpace is fully
installed, the agreement is expected to generate approximately
$6 million in annual revenues for Equinix.
The MySpace social networking portal has experienced tremendous
growth and regularly ranks in the top 10 most visited sites on the
Web with more than 75 million users. As a quality end-user
experience is critical to the companys offering, MySpace is
leveraging the network-rich
environment of Equinixs centers
to implement a robust, high-performance network connectivity
infrastructure. At Equinix, MySpace has access to a critical
mass of network service providers, giving it the greatest amount
of flexibility in managing its Web operations, including
high-bandwidth features such as multimedia streaming, as well as
the ability to reduce network interconnection costs and enhance
end-user performance.
Laptop Battery "MySpace is an excellent example of the new generation of
digital content and media providers that seek a more streamlined
and efficient approach to the network infrastructure that provides
the critical link between them and their end-users," said Peter Van
Camp, CEO of Equinix. "Equinix is committed to providing solutions
to this market that help them directly reach their network partners
through peering relationships that improve performance and
eliminate the costs of intermediate network backbones."
Back in the proverbial "stone age" it was a truism that he who controlled the corporate data center controlled the corporate data. Since then we've seen the explosive growth of desktop computers, laptops, personal data assistants, cell phones that can run corporate applications, and removable USB drives that hold from 16 MB to 120 GB. Today, some 60 percent of all corporate data lives outside the data center on users' computers and devices. Today, nothing defines the modern road warrior more than his or her laptop and gadgets.
Thinkpad With the aggregation of networks operating within Equinixs
centers, the new facility will allow MySpace to cost-effectively
execute strategic connectivity and data exchange, or peering,
agreements with key business partners within a highly secure and
reliable environment. To optimize interconnection efficiencies,
MySpace will be able to expand its use of the Equinix Exchange
service, a central switching fabric managed by Equinix that
facilitates network and content peering amongst Equinix customers.
Through these direct connections within the same facility, MySpace
will also be able to eliminate the cost, as well as the performance
degradation associated with linking to multiple partners over
significant geographic distances, resulting in enhanced end-user
performance.
"Computer industry analysts estimate that some 60 percent of all corporate data exists only on desktop and laptop computers, " said Walter Scott, CEO of Acronis. "Incorporating Acronis True Image with New Mexico Software backup server is the ideal solution to capture that corporate data and ensure that it is not lost. While traditional server backups are effective for protecting server data, every company should have a combination of server and workstation backup plans."
Microsoft "By offering a unique, network-rich environment with access to
more than 200 networks, Equinix enables us to directly interconnect
with the networks serving our end-users, providing a more
streamlined path between content and users," said Aber Whitcomb,
CTO of MySpace. "This model not only enhances our site performance,
but also enables MySpace to peer with end-user networks and
exchange traffic in a way that circumvents the traditional method
where content providers were required to pay for transit to reach
end-users."
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Laptop Computers About Equinix
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Laptop Computer Equinix is the leading global provider of network-neutral data
centers and Internet exchange services for enterprises, content
companies, systems integrators and network services providers.
Through the companys Internet Business Exchange (IBX) centers in 11
markets in the U.S. and Asia, customers can directly interconnect
with every major global network and ISP for their critical peering,
transit and traffic exchange requirements. These interconnection
points facilitate the highest performance and growth of the
Internet by serving as neutral and open marketplaces for Internet
infrastructure services, allowing customers to expand their
businesses while reducing costs.
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