Forbes.com Selects Mirror Image to Enhance Award-Winning Web Site
Online Publisher Leverages Unlimited Capacity of Mirror Image's Patented Network to Handle Flash Crowds
WOBURN, Mass.--(BUSINESS WIRE)--June 21, 2004--
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Mirror Image(R) Internet, a leading adaptive network for online content, application and transaction delivery, today announced Forbes.com, home page for the world's business leaders, has selected Mirror Image to seamlessly deliver its online content to users worldwide. By implementing Mirror Image's advanced content delivery and Web computing solutions, Forbes.com ensures its entire Web site and advertisements are seamlessly delivered, even during flash crowds the online publisher experiences due to news-driven events.
3. The Web sites use "cookies", a technology that stores a small amount of information on a Web site user s computer to permit the Web site to recognize future visits using that computer. Cookies enhance the convenience and use of the Web sites. For example, the information provided through cookies is used to recognize you as a previous user of the Web site (so you do not have to enter your personal information every time), offer personalized Web page content and information for your use and otherwise facilitate your Web site experience. AbeBooks may engage third parties to provide cookies that collect information regarding Web site use ( rmation about such cookies, including available opt out options, may be found by clicking here). You may choose to decline cookies generally if your browser permits, but doing so may affect your use of the Web sites and your ability to access certain features of the Web sites.
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"As the home page for the world's business leaders, Forbes.com is committed to establishing and surpassing industry standards through our informative content and innovative advertising offerings," said Michael Smith, Vice President and General Manager of Operations at Forbes.com. "Mirror Image's solutions not only meet our immediate requirements, but also provide a nimble architecture that scales to accommodate our rapidly changing online needs."
2. As is typical with many other Internet web sites, personal information regarding Web site users, such as the date and time you access the Web site, the Internet address of the web site from which you linked to the Web site, the operating system you are using, the Web site pages read and images viewed, and any content you post to or download from the Web site. personal information is used for Web site and system administration purposes and to improve the Web sites. personal information may be disclosed to others and permanently archived for future use.
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Voted "Best Media Website" in 2003 by the Web Marketing Association, Forbes.com is committed to continuously raising the standards set by its innovative advertising offerings and award-winning journalism. Serving many millions of unique visitors worldwide each month, Forbes.com turned to the strength and unlimited capacity of Mirror Image's patented Content Access Point(R) (CAP) network to guarantee the reliable delivery of its advertisements and more than 1,500 articles a day.
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"It is crucial for media companies such as Forbes.com to have a solid Web infrastructure in place to flawlessly handle the rich content associated with online print and advertising," said Frank Brilliant, Vice President of Sales and Marketing for Mirror Image. "By leveraging Mirror Image's global CAP network, Forbes.com is assured it will deliver its visitors the highest quality online experience available today."
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Forbes.com joins CXO Media, Fastclick, Mountain News Corp., New England Cable News (NECN) and Poindexter as leading advertising/media companies that leverage Mirror Image's adaptive network to successfully deliver content to millions of users worldwide.
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About Forbes.com
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Forbes.com Inc. (www.forbes.com), home page for the world's business leaders and the No. 1 business site on the Web, is among the most trusted resources for senior business executives, providing them the uncompromising commentary, concise analysis, relevant tools, community and real-time reporting they need to succeed at work, profit from investing and have fun with the rewards of winning. Throughout the business day Forbes.com publishes more than 1,500 articles, delivering the best of Forbes journalism and that of its selected partners with all the immediacy, depth and interactivity that the Web allows. Voted "Best Media Website" in 2003 by the Web Marketing Association, and min's Best of the Web winner for "Editorial Excellence" in the consumer category, Forbes.com continues to set industry standards for its innovative advertising offerings, and for its award-winning journalism.
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About Mirror Image Internet
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Mirror Image(R) Internet, a leading adaptive network for online content, application and transaction delivery, provides innovative Web computing solutions that offer e-businesses a smarter way to create more engaging Web experiences for users worldwide. With an enterprise-class platform combining an optimal mix of connectivity, processing power and storage, Mirror Image gives retail, advertising/media and software companies the control they need to deliver the Right Content to the Right Customer at the Right Time. Principally owned by Xcelera Inc. (AMEX:XLA), Mirror Image increases revenue opportunities, reduces infrastructure costs and improves customer satisfaction for Global 2000 enterprises, e-businesses and service/hosting providers worldwide through its corporate headquarters in Woburn, Massachusetts. For additional information, please visit www.mirror-image.com or call +1 866 374 4113.
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Mirror Image Internet
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Tracy Courtemanche, 781-376-1158
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tracy.courtemanche@mirror-image.com
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Mandy Mladenoff, 415-591-8420
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