Macworld Conference & Expo To Host Apple Specialist Dealer
Meeting and Vendor Fair
ASMC meetings planned for Macworld Conference & Expo in
Boston and San Francisco
FRAMINGHAM, Mass.--(BUSINESS WIRE)--June 1, 2004--IDG World Expo,
the leading producer of world-class tradeshows, conferences and
events for technology markets, and the Apple Specialist Marketing
Co-op (ASMC), an organization of Apple Specialist dealers formed to
increase brand awareness of the Apple Specialist channel, today
announced plans to hold upcoming ASMC meetings and vendor fairs at
Macworld Conference & Expo(R). Apple Specialist dealers and
leading industry vendors will gather at ASMC meetings held at
Macworld Conference & Expo events in Boston and San Francisco.
Macworld Conference & Expo will take place July 12-14, 2004 at
the new Boston Convention & Exhibition Center (BCEC), and again
January 10-14, 2005 at the Moscone Center in San Francisco.
The ASMC meeting at Macworld Conference & Expo will provide an
opportunity for Apple Specialists to explore ways to grow their
businesses and develop strategies for collaboration. The event will
also feature a vendor fair where major industry vendors will
showcase the latest products to Apple Specialist dealers privately.
Laptop Battery "Apple Specialist dealers are always striving to be at the
forefront of the Mac marketplace and so it makes perfect sense for
us to come together at the Macworld events," said Kevin Langdon of
Crywolf Computers, an ASMC Committee member. "Our Macworld meetings
will give us a chance to share best practices and learn from each
other face-to-face. The vendor fair gives vendors an opportunity to
present to a roomful of Apple dealers - everyone is interested,
receptive and highly pre-qualified."
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Thinkpad Leading up to Macworld Conference & Expo in Boston, visitors
to participating Apple Specialist dealer locations will have an
opportunity to enter a sweepstakes sponsored by IDG World Expo,
Macworld magazine and the ASMC. The sweepstakes runs June 1- 28,
2004. One grand prize winner will receive a trip for two to
Macworld Conference & Expo in Boston, as well as a 17"
PowerBook G4 and related equipment.
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Microsoft "We are pleased to collaborate with the ASMC to host their
upcoming meetings and vendor fairs at Macworld Conference &
Expo," said Warwick Davies, group vice president, IDG World Expo.
"These independently-owned Apple dealers serve an important role in
the Mac community, and it's only fitting that they have a major
presence at the world's most comprehensive Mac event. We're also
excited to offer such a valuable prize to a lucky Apple Specialist
patron, and look forward to meeting the winner at Macworld Boston
in July!"
You get the idea. Change makes the consumer electronics world go round. There always seems to be something newer, - and we spend $122 billion a year looking for it. This week brings the huge Consumer Electronics Show in Las Vegas, followed by next week' known gadget and technology showcases. - MacWorld last year saw Apple' - so CES and MacWorld Expo are places swarmed by trendspotters.
Laptop Computers To learn more about Apple Specialists or to find the Apple
Specialist location near you, visit www.applespecialist.com. For
more information on Macworld Conference & Expo or to register,
please visit www.macworldexpo.com.
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Laptop Computer About Macworld Conference & Expo
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Desktop Computer Owned and produced by Framingham Mass.-based IDG World Expo,
Macworld Conference & Expo is the world's most comprehensive
Macintosh OS event. Macworld Conference & Expo showcases
products and services for professionals involved in media and
creative content development for corporate and home
applications, as well as
consumers using the Mac at home. Macworld Conference & Expo
brings together the loyal base of Mac OS audiences in creative
services, education, application development, entertainment,
small office/home office and Internet-based environments.
Macworld Conference & Expo offers professionals and
consumers alike the opportunity to discover the latest
developments and hottest products these markets offer. For more
information, please visit the Web site at
www.macworldexpo.com.
Notebooks About IDG World Expo
Lenovo IDG World Expo (www.idgworldexpo.com) produces
technology-focused tradeshows, conferences and events for
professionals seeking world-class education, peer-to-peer
networking and one-stop comparison shopping. As the leading
technology event management company, IDG World Expo leverages its
experience and knowledge of technology-focused events and
conferences, enabling technology companies to capture the attention
and loyalty of influential buyers. IDG World Expo's portfolio of
conferences and events includes Macworld Conference & Expo(R),
LinuxWorld Conference & Expo(R), Bio--IT World Conference +
Expo(TM), Health--IT World Conference + Expo(TM), Portable Power
Conference & Expo(TM), Wireless Sensing Solutions(TM) and
RoboNexus. IDG World Expo is a business unit of IDG, the world's
leading technology media, research and event company.
Hard Drive About IDG
Travelstar International Data Group (IDG) is the world's leading technology
media, research, and event company. A privately-held company, IDG
publishes more than 300 magazines and newspapers including Bio-IT
World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World,
and PC World. The company features the largest network of
technology-specific Web sites with more than 400 around the world.
IDG is also a leading producer of more than 170 computer-related
events worldwide including LinuxWorld Conference & Expo(R),
Macworld Conference & Expo(R), DEMO(R), and IDC Directions. IDC
provides global market research and advice through offices in 50
countries. Company information is available at
http://www.idg.com.
Gateway About the Apple Specialist Marketing Co-op
(ASMC)
Laptop Parts The Apple Specialist Marketing Co-op (ASMC) is an organization
of Apple Specialists formed to
create brand awareness of the
Apple Specialist channel through national
advertising, marketing &
Specialist-only promotions. Dedicated to taking positive action
to benefit our channel and our businesses, we are already the
most vibrant and successful Apple Specialist organization ever
created. Introduced on January 27, 2004, ASMC currently has 88
paid members with more than 120 locations nationwide. We provide
www.applespecialist.com as a resource for all Apple customers
and Specialists. Our national advertising has already appeared
in Macworld and PhotoshopUser magazines and on VersionTracker,
MacCentral, Macworld, MacSurfer and MacObserver Web sites. For
further information on ASMC or the ASMC Conference contact Kevin
Langdon at asmc@crywolf.com.
Software Contacts
Hard Drives
IDG World Expo
Beth Wickenhiser, 508-424-4855
beth_wickenhiser@idg.com
or
ASMC
Kevin Langdon, 858.277.9653
asmc@crywolf.com
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