Papa John's and Coca-Cola Partner to Serve Free Digital
Music Tracks from Musicmatch
Papa John's Also Introduces New Grilled Chicken Club Specialty
Pizza and Continues DVD Offer in June
LOUISVILLE,
Ky.--(
BUSINESS WIRE)--May 27, 2004--
Laptop Battery Papa John's International, Inc. (NASDAQ: PZZA) announced today a
new addition to its "Pizza and Entertainment" campaign: "4 &
More," a unique Coca-Cola(R) "4 To Go!"
Music Edition carrier with four
free digital music track downloads from
Musicmatch(R). Beginning May 31, Papa John's(R) customers
purchasing four-20 oz. Coca-Cola beverages of their choice for
$3.99 receive their beverages in the new carrier, along with an
official cut and reveal sticker with four free
music track downloads from
Musicmatch (valued at $0.99 per
music download).
Papa John's is also introducing a new specialty pizza, its Grilled
Chicken Club. The Grilled Chicken Club pizza is topped with Papa
John's own special sauce made from fresh tomatoes, grilled
all-white chicken, hickory-smoked bacon, fresh sliced onions and
Roma tomatoes. In addition to the "4 & More" music offer,
customers purchasing this new specialty pizza, or any other large
pizza, at regular menu price, will receive one of three DVDs from
participating restaurants.
According to the indictment, Jones would steal various IBM and Penguin computer servers from Verisign's warehouse in Virginia and sell them to Johnson. Johnson would then sell the servers to several individuals, who would sometimes place them for sale on eBay. As a result of this scheme, the indictment alleges that Jones and Johnson caused Verisign to lose more than $120, 000 worth of computer equipment. In the indictment, Jones and Johnson are charged in three counts with causing the interstate transportation of stolen property, namely IBM 330 and 335 servers, in violation of 18 U.S.C.
Thinkpad "Research tells us pizza is the number one food choice of teens,
and hanging out with friends and listening to music are top teen
activities(1)," said Gary Langstaff, Chief Marketing Officer of
Papa John's. "The combination of Papa John's better pizza,
Coca-Cola 20 oz. beverages and free Musicmatch Downloads is a great
way to provide a better experience to our customers. Utilizing the
'4 & More' is a better way for our customers to enjoy their
choice of Coca-Cola products making it easier for the whole family
to share the experience."
The iPod experience includes iTunes (or, generation models, Musicmatch Jukebox), which lets you organize your music in digital form, make copies, burn CDs, and play disc jockey without discs. Suddenly your music world includes online music stores and free music downloads. Without iTunes (or Musicmatch Jukebox), your iPod is merely an external hard drive. As a result of using iTunes (or Musicmatch Jukebox), your music library is more permanent than it ever was before because you can make backup copies that are absolutely the same in quality.
Microsoft This addition to Papa John's new marketing campaign further
defines the company's change in
marketing strategy. Offering free
music downloads with the purchase of the new "4 To Go!" provides
additional value to Papa John's customers. The promotion, featuring
dedicated print and broadcast media, appeals to a broad audience
because of the extensive collection of music and variety of choices
available through Musicmatch Downloads.
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Laptop Computers Musicmatch Downloads is currently available to U.S. residents
only and Internet access is required to redeem prizes at
www.papajohns.com. The new Coca-Cola 4-pack with free Musicmatch
Downloads is also available to customers ordering Papa John's pizza
online at www.papajohns.com.
speed USB 2.0 port, enabling you to connect to virtually any computer or laptop for fast and easy music transfers (also backwards compatible with USB 1.1 ports).
Laptop Computer About Papa John's:
Universal Music, the largest music company in the world, and Gatorade are the first global brands to partner the team in this exciting new concept. Existing partners have enthusiastically embraced the idea and all remain involved with the team for the 07 season. In addition, the team is delighted to announce that Fila, IBM, Instron, Oliver Sweeney, Perkin Elmer, Showa Denko, TUV and GF Agie Charmilles have joined the roster of team partners and suppliers.
Desktop Computer Celebrating its 20th anniversary this year, Papa John's remains
focused on using the highest quality ingredients to make its
customers a superior-quality pizza. Papa John's makes the crust of
every traditional pizza with fresh dough (never frozen) prepared
with clear-filtered water in the company's regional quality control
centers. Papa John's uses only fresh-packed tomato sauce made from
vine-ripened tomatoes, which go from the vine to the can in an
average of six hours; cheese made with 100% mozzarella; and other
high quality toppings.
Notebooks In the five most recent surveys (1999 - 2003), Papa John's
received the highest ratings among all national fast food
restaurants in The American Customer Satisfaction Index survey
conducted by The National Quality Research Center at the University
of Michigan
Business School. Papa John's was
rated above the national average for all industries and ranked
the highest in the retail sector. Papa John's has recently been
recognized for local market Best Pizza wins in various cities
across the country including Los Angeles, Washington D.C.,
Atlanta, Dallas, Indianapolis, Orlando and Phoenix.
Lenovo Headquartered in Louisville, Kentucky, Papa John's
International, Inc. (NASDAQ: PZZA) is the third largest pizza
company in America. At April 25, 2004 there were 2,801 restaurants
(567 company-owned and 2,234 franchised) operating in 49 states and
16 international markets. Papa John's also franchises 127 Perfect
Pizza restaurants in the United Kingdom. For more information about
the company or to order pizza online, visit us at
www.papajohns.com.
Hard Drive About Musicmatch:
Travelstar Musicmatch, Inc. is a leader in personalized music software and
services, helping people find, manage, enjoy and buy music that
best matches their unique tastes. The company invented the digital
jukebox concept in 1997 and since then has registered more than 50
million users of its best-selling Musicmatch(R) Jukebox. The
Musicmatch(R) Radio network, launched in 2000, features the world's
most popular Internet radio station, Artist Match(TM) Radio. The
Musicmatch(R) Downloads service, offering more than 550,000 songs,
is the easiest way to find, buy and enjoy music. For additional
information, visit www.musicmatch.com.
Gateway For more information about The Coca-Cola Company, please visit
www.cocacola.com.
Laptop Parts (1) - Source Zandal Hot Sheet, 2004
Software Musicamtach is a registered trademark of Musicmatch, Inc. Artist
Match is a trademark of Musicmatch, Inc.
Hard Drives Contacts
Electronics
Papa John's International, Inc., Louisville
Karen Sherman, 502-261-4987
karen.sherman@papajohns.com
http://www.papajohns.com
or
Musicmatch
Samantha Steinwinder, 206-760-9809
samantha@musicmatch.com
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