Prior to making the first IT sales call to your client, you need to prepare for it. In this article you'll learn how to get ready for meeting with a client for the first time.
Laptop Battery IT Sales: Do Your Homework
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Thinkpad Before you even arrive at your first IT sales call with a client, make sure you've done your homework. If the prospective client is worth you going out of your way to drive there and spend a half hour or hour or more and then meeting with them for another hour or two, then it's certainly worth your time to spend 10 or 15 minutes researching their business.
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Microsoft Even more importantly, before you get to that level, properly qualify your prospect. This way you'll know whether you're spending your time wisely. Make sure you ask the right questions about size, platform and industry.
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Laptop Computers IT Sales: Sell Services, Not Products
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Laptop Computer Do some background research on this prospect ahead of time and start managing their expectations immediately. Make sure that they know that you sell your expertise and solutions and you're not there to sell them a computer. It's really, really hard to build a highly successful, profitable business if you're not focusing on selling the services first and foremost.
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Desktop Computer If you want to sell white boxes, notebooks, web licenses or peripherals, that's fine, but certainly don't lead with that. Make sure that they know that you're primarily in the services business. Otherwise that prospect may not understand where you're coming from and might decide to look around and price-shop.
Notebooks Choose Your Clients
Lenovo Make sure that they know that you're a service provider from the beginning of that relationship. You should be looking to interview them as much as they're interviewing you. Be choosy and find a client you'll enjoy partnering with for the long term.
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Gateway Joshua Feinberg helps computer consultant business owners get steady, high-paying clients. Learn how you can too. Sign-up now for Joshua's free audio training program that shows you how to use field-tested, proven Small Biz Tech Talk tools.
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Joshua Feinberg, co-founder of Computer Consulting 101, shows computer consulting business owners get more steady, high-paying clients. Learn how you can too. Sign-up now for your free access to field-tested, PROVEN Computer Consulting 101 secrets.
