PALO ALTO, Calif., Oct.13, 2004 -- Digital
music enthusiasts can now
personalize the look of their Apple iPod from HP as easily as they
customize their playlists with the launch of HP Printable Tattoos.
Laptop Battery Starting today, people can visit
http://www.hp.com/music and go to the tattoo
gallery to create their own printable tattoos. People can import
their personal digital photos or download exclusive tattoos
designed by major music industry recording artists and
award-winning designers.
Consumers can buy the ultra-thin HP Printable Tattoos nationwide
in select retail stores or online at hpshopping.com. The tattoos
are sold in 10-packs of printable glossy paper that are pre-cut in
the shape of the iPod and are easy to apply and remove from the
player's exterior. They are durable and water resistant, which
helps protect the Apple iPod from HP from scratches and scuffs.
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Thinkpad "Now you can personalize your iPod inside and out to express
your own unique style," said Allison Johnson, senior vice
president, Corporate Marketing, HP. "With the new HP Printable
Tattoos you can change the design as often and as easily as you
update your playlists. Your iPod becomes a
fashion statement - a new way to
express yourself."
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Laptop Computers HP Printable Tattoos are sold in the music accessory aisle for
$14.99. They will be available this month at Amazon.com, Circuit
City, CompUSA, Fry's, hpshopping.com, PC Mall and Radio Shack.
HP aquired EDS, a computer services company in order to gain a larger market share of IBM's dominant business. Sounds great... Meanwhile, my HP laptop I bought for $1, 300 back in October, failed to work properly due to faulty drivers since day one. The integrated webcams of some of their 6000 and 9000 series laptops failed to work properly and HP has failed to fix the issue. Instead, some online computer gurus discovered a driver meant for Acer laptops with the same integrated cam was able to fix the problem. HP still claims they are working on a solution...
Laptop Computer CompUSA will teach music enthusiasts how they can easily create
and personalize their music players with the HP Printable Tattoos
at CompUSA's Demo Days, taking place over the next month in most
locations.
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Desktop Computer Also, while supplies last, hpshopping.com will give away free
pre-printed samples of the HP Printable Tattoos to customers who
purchase an Apple iPod from HP.
Notebooks Music for the eyes: The HP tattoo gallery
Lenovo To enable music lovers to customize their tattoos, HP has
launched an extension of its music site where anyone can download
tattoo designs and the template for customizing their own. The new
http://www.hp.com/music Web site will publish new tattoo designs
from popular music artists, as well as unique tattoos created by
leading graphic and fashion designers.
Hard Drive The site also will include the Apple iTunes top 10 list and a
"most-downloaded" tattoo list. In addition, HP will debut fresh,
exclusive content every month - such as backstage interviews,
artists of the month, celebrity personal playlists and tattoo
designs.
Travelstar HP also is working with Universal Music Group (UMG) to offer
consumers access to the latest album art from major recording
artists. To kick off the new tattoo gallery, designs are available
from Gwen Stefani, The Cure, Keane, Lloyd Banks, Sting, The Who,
The Hives and Vanessa Carlton.
Gateway Consumers got a first glimpse of the new tattoos when more than
1 million subscribers to Rolling Stone magazine received a free
pre-printed tattoo sample in the Sept. 30 special issue: The 50th
Anniversary of Rock. The tattoo samples featured the UMG artists
which are now available online.
Laptop Parts "Personalization is a huge trend in the consumer market. People
are customizing everything from their cell phones, to their shoes
and even their cars," said Phil Leigh, president, Inside Digital
Media. "HP tattoos are a way for iPod owners to make that personal
statement about their portable music player."
Software HP Printable Tattoos are designed and compatible with the new
Apple iPod from HP. The Apple iPod from HP is offered in two
variations - 20 GB and 40 GB - and is available online at
hpshopping.com and at most major retailers in the United States,
including Circuit City, CompUSA, Best Buy, Office Depot, Staples,
Radio Shack, Fry's, Amazon.com and Costco. The estimated U.S.
street price for the Apple iPod from HP 20 GB is $299 and for the
Apple iPod from HP 40 GB is $399.
Hard Drives About HP
Electronics HP is a technology solutions provider to consumers, businesses
and institutions globally. The company's offerings span IT
infrastructure, personal computing and access devices, global
services and imaging and printing. For the four fiscal quarters
ended July 31, 2004, HP revenue totaled $78.4 billion. More
information about HP (NYSE, Nasdaq: HPQ) is available at
http://www.hp.com.
Canon Apple is a trademark of Apple Computer, Inc., registered in the
U.S. and other countries. iPod and iTunes are trademark of
Apple.
Desktop Pc This news release contains forward-looking statements that
involve risks and uncertainties, as well as assumptions that, if
they ever materialize or prove incorrect, could cause the results
of HP and its consolidated subsidiaries to differ materially from
those expressed or implied by such forward-looking statements and
assumptions. All statements other than statements of historical
fact are statements that could be deemed forward-looking
statements, including the expected development, performance or
rankings of products or services; statements of expectation or
belief; and any statement of assumptions underlying any of the
foregoing. Risks, uncertainties and assumptions include the
development, performance and market acceptance of products and
services and other risks that are described from time to time in
HP's Securities and Exchange Commission reports, including but not
limited to HP's Quarterly Report on Form 10-Q for the period ended
July 31, 2004 and other reports filed after HP's Annual Report on
Form 10-K for the fiscal year ended Oct. 31, 2003. HP assumes no
obligation and does not intend to update these forward-looking
statements.
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