The Leading eBook Retailer Has A New Name: eReader.com
Former Palm Digital Media is Redesigned to Satisfy Its Growing Audience
DURHAM, N.C.--(BUSINESS WIRE)--June 1, 2004--PowerByHand, the premier provider of mobile content delivery solutions, today announced that it has re-launched its popular Palm Digital Media website, the world's largest and most popular electronic book store, to better reflect its expanded offerings and enhanced user experience. The new site, www.eReader.com, offers customers a choice of more than 13,000 popular titles from more than 40 categories, with hundreds of new books added every month. eReader eBooks can be viewed not only on the Palm OS, but also on Pocket PC, Windows and Macintosh platforms.
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"Our redesigned eReader.com store provides the most comprehensive selection and user friendly shopping experience in the market," said Mike Violano, vice president and general manager, eBooks and eReader at PowerByHand. "Our new name also positions us to better reach and satisfy millions of Pocket PC users who can take eBooks with them anywhere, anytime."
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"We've been very pleased with the strong growth we've seen from eReader.com," said Keith Titan, vice president of new media at Random House, Inc. "Their creative and aggressive marketing, mixed with a consumer-friendly experience have been a successful formula for expanding the eBook market."
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Author James BeauSeigneur is among the new ranks of eBook enthusiasts. "Although my books have been bestsellers in print, they have only been available as eBooks since March 2004," said BeauSeigneur. "I am thrilled to see that Acts of God and my other Christ Clone trilogy titles are doing so well at eReader.com."
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In addition to the new website, PowerByHand has renamed its award-winning eBook reading software, Palm Reader, to eReader to highlight its cross-platform capabilities. eReader is an intuitive and powerful application for viewing eBooks on both Palm and Pocket PC devices, as well as Windows and Macintosh notebook and desktop computers. A trial version of eReader, along with a bundle of six free books including bestselling mystery, romance and reference titles, is available at www.ereader.com/products/ereader/trial.
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PowerByHand will be exhibiting at BookExpo America in Chicago on June 3 - 6, 2004. Please visit booth #4732 for a demonstration of eReader Pro and the eReader.com website.
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About eReader.com
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eReader.com (formerly Palm Digital Media), a PowerByHand company, is the largest and most popular eBookstore in the world. With successful partnerships with the leading trade and reference publishers such as Random House, Simon & Schuster, HarperCollins, Merriam Webster, Time Warner Book Group and more than 80 other prominent publishers, eReader.com offers more than 13,000 titles with hundreds of new releases each month.
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Founded in 1998, eReader.com has built a devoted customer base of more than 225,000 with thousands of new customers purchasing for the first time every month.
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About PowerByHand
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PowerByHand is the leading provider of mobile content solutions for consumers, content providers, e-tailers and mobile operators. We deliver over 60,000 digital media titles to millions of customers monthly worldwide through our content sites PalmGear.com, eReader.com, SmartPhone.net, PocketGear.com and provide mobile content solutions which support over 50 million mobile subscribers through partners such as Verizon, mmO2, Lycos, PalmSource and Amazon. For more information, visit www.powerbyhand.com.
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eReader and eReader.com are trademarks of PowerByHand, Inc. All other product and service names mentioned herein are the trademarks of their respective owners.
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Lynn Vitello, 919-287-7345
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lynn.vitello@powerbyhand.com
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Shawn Ramsey-Kroboth, 919-621-0737
shawn@srkcommunications.com
