Compact Appliance Boosts Revenue by 35% with Atomz Commerce Solution
Hosted Offering Increases Online Marketing Campaign Conversions by 26%
SAN FRANCISCO--(BUSINESS WIRE)--April 12, 2004--
Atomz, a leading provider of hosted enterprise Web site applications, today announced that Compact Appliance, an online retailer that provides space saving appliances, has chosen Atomz Commerce to handle search and promotions on its Web site, www.compactappliance.com. Since implementing Atomz solutions, Compact Appliance has seen a 35% increase in its overall sales as well as significant growth in its online marketing campaign conversions and customer loyalty.
Recognizing that online success begins with customer satisfaction, Compact Appliance wanted to ensure an extraordinary Web site shopping experience to its visitors. In order to achieve that goal, they needed a solution that would enable customers to quickly and easily find desired products and information on the site. After evaluating several solutions including Atomz, EasyAsk and iPhrase, the retailer ultimately chose Atomz's Commerce solution as it offered the comprehensive search and promotion capabilities that they were looking for, at an affordable cost. In addition, as an on-demand solution Atomz oversees all the management and maintenance allowing Compact Appliance to focus on what is crucial to their bottom line-excellent customer care and unique products at a fair price.
"Atomz solutions play an integral role in Compact Appliance's success. Since deploying Atomz Commerce, our overall online sales have increased by 35% and our marketing campaign conversion rates jumped by 26%," said Rick Lundbom, President of Compact Appliance. "Atomz empowers us to display our most relevant products and promotions to customers when it makes sense, eliminating the guesswork and randomness out of search results."
Through its use of Atomz, Compact Appliance is better equipped to handle its abundance of daily site searches and convert more of those searches into purchases. The solution also gives customers the ability to sort and refine searches as they shop, reducing the number of results with each selection.
"A successful search and navigation solution is essential for online retailers who are looking to drive revenues and generate leads," explained Atomz CEO, Steve Kusmer. "Atomz On-Demand Web Site Solutions are the answer for retailers like Compact Appliance who are looking to create an online presence that is responsive to customer demands while providing the flexibility and control needed to achieve business goals."
About Atomz
Atomz provides on-demand Web site solutions for enterprise, commerce, and media companies. These hosted solutions provide customers significant advantages over installed software in reliability, support, ease-of-use, scalability, rapid product innovation and predictable cost structures. The company's powerful solutions, unparalleled technical excellence and dedication to customer satisfaction have led solutions from Atomz to be adopted by thousands of leading Web sites. Select customers include: Time-Warner, CBS, Palm, Gannett Corporation, NASA, Princess Cruises, and Sharp Electronics. Atomz and its solutions have won numerous industry awards, including ASPnews.com's List of Top 25 Providers, KMWorld 100, the AIIM E-DOC Best of Show Award for Web Content Management, and Internet World's Best of Show. For more information about Atomz's solutions visit the company's Web site at http://www.atomz.com/.
Contacts
SHIFT Communications Inc.
Mandy Mladenoff, 415-591-8420
mmladenoff@shiftcomm.com
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