NameProtect and MasterCard unite to combat online fraud,
phishing
Laptop Battery By Kristin V. Johnson • 07/12/04
Operation STOP IT aimed at protecting businesses
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Thinkpad MADISON, Wis. NameProtect, a Wisconsin company, has teamed up
with MasterCard to help battle online identity theft and phishing
schemes within the
financial services industry.
Even as the Internet improves our lives, electronic threats from spam, borne viruses, fraud, identity theft, and other phishing scams are becoming more pervasive.
Microsoft Under the arrangement, NameProtect will use its technology to
identify online credit-card trading
rings, phishing scams and other
forms of payment fraud. Phishing describes the act of an individual
posing as an authority figure, usually a
bank IT representative, in an
e-mail that directs
customers to a bogus Web site to
submit their financial data. NameProtect will relay its findings
back to MasterCard in real time, which will then report illegal
activities to the proper authorities.
mail theft, dumpster diving, phishing scams and how to prevent identity fraud at Identity.privacymatters.com
Laptop Computers The primary goal [of the partnership] is to ensure confidence in
the online environment, said Mark McLane, chief executive officer
of NameProtect. Obviously the financial services industry has a
great deal invested in the growth of online transactions. In order
to ensure consumer confidence in those transactions, aggressive
behavior needs to happen.
Chip and PIN (Personal Identification Number) technology is an initiative agreed to by Visa, MasterCard and Europay. Instead of signing for purchases, you need to use a PIN in exactly the same way as you do with debit cards. It was introduced as a way to combat credit card fraud. When France introduced a similar security system, domestic fraud fell by 78%.
Laptop Computer The fruit of this joint venture, Operation STOP IT, is an online
fraud detection program co-developed by MasterCard and NameProtect.
It is designed to reduce organizations vulnerability to online
attacks, mitigate fraud losses and protect brand integrity.
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Desktop Computer The partnership comes at a time when online identity theft and
fraud cases are increasing. According to the Anti-Phishing Working
Group, unique attacks on companies are increasing 110 percent per
month, up from 28 reported in November 2003 to 1,125 reported in
April 2004. The financial services industry is the most-targeted
industry for phishing attacks, the AWPG stated, representing 70.1
percent of all reported attacks in May.
Notebooks It has gotten much worse since the fall, said Peter Cassidy,
research manager at AWPG. First, attacks that start out as
hand-made artifacts, labors of obsession, in many cases, and end up
as script packages and downloadable kits on the Internet that are
passed around like baseball cards. At the same time, established
organized crime groups have stepped in, joining the casual credit
card fraudsters, script kiddies, spammers-gone-bad and the larger
crowd of amateurs that are lured into this kind of crime because of
its relative ease of execution and anonymity afforded by the
Internet.
Lenovo According to McLane, MasterCards ability to report illegal
activities to global authorities addresses perpetrators increasing
sophistication. But, it cant all be up to professional
fraud-busters.
Hard Drive I think its incumbent upon companies to do a better job of
protecting their brand in terms of its use in the market place.
Also there is an education piece to program, but the most important
part of it is MasterCard is attempting to bring global law
enforcement in there. These folks who do this are sophisticated and
organized this global law enforcement is important.
Travelstar NameProtect is a Madison-based business that provides digital
fraud detection and e-market intelligence.
Gateway _________
Kristin V. Johnson is the Associate Editor of WTN. She can be
reached at kristin@wistechnology.com.
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