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Mercent Announces Key Customer Wins in Fastest Growing Online Shopping Categories

Online Retailing Solution Connects Merchants with Leading Internet Marketing Channels

Seattle, WA February 9th, 2005 Mercent, the single solution for online marketplace retailing, today announced seven new customers using the companys flagship software product, Mercent Commerce System. These customers, leading brands in the fastest growing categories of online shopping, employ Mercent to promote and sell their products through the worlds leading online marketing channels.
New Mercent customers include SportStation.com, FurnitureFind.com, AutoAnything, Audio Advisor, Liz Earle Cosmetics, Gristedes, and Color Me Beautiful.

Laptop Battery Matt Bowen, Chief Operations Officer for SportStation.com, noted that by utilizing Mercent Commerce System to sell our products through Amazon.com we were able to end 2004 with over $500,000 in new revenues. Mercent Commerce System streamlined and automated our order processing, saving us the equivalent of three full-time seasonal employees.

laptop computers is driving strong sales for notebook computers, according to the latest quarterly sales figures from the research firm IDC, which reported a 37% computer sales for the second quarter, compared with a year earlier. In the U.S., laptop sales grew 17.7%, while sales of desktop computers and servers fell 4%. The New York Times ( 10), CNET ( 10)

Thinkpad To remain competitive, retailers must expand their online product marketing efforts beyond their own e-commerce Websites, said Eric Best, CEO of Mercent, were excited that our retail customers including SportStation are experiencing success by utilizing Mercent Commerce System to sell through leading online channels.

According to the indictment, Jones would steal various IBM and Penguin computer servers from Verisign's warehouse in Virginia and sell them to Johnson. Johnson would then sell the servers to several individuals, who would sometimes place them for sale on eBay. As a result of this scheme, the indictment alleges that Jones and Johnson caused Verisign to lose more than $120, 000 worth of computer equipment. In the indictment, Jones and Johnson are charged in three counts with causing the interstate transportation of stolen property, namely IBM 330 and 335 servers, in violation of 18 U.S.C.

Microsoft Mercents new customers represent the fastest growing online shopping categories:

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Laptop Computers * As online sales increase, some sectors are experiencing extremely high growth, with online sales expected to increase more than 40 percent in the health and beauty (61%); apparel (42%); and flowers, cards, and gifts (41%) categories. (The State of Retailing 7.0, Forrester Research / Shop.org)
* Online sales of apparel and accessories are expected to reach $12 billion by 2008, accounting for 4.9 percent of all apparel sales. (Jupiter Research)
* Home furnishings is the fastest growing online category. In 2004, 25% of online shoppers purchased a home furnishings item online, up from 17% a year before. (Roperis study, August 12, 2004)

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Laptop Computer About Mercent
Founded by veterans of Amazon.com, Mercent is the single solution for online marketplace retailing. Mercents flagship product, Mercent Commerce System, allows multi-channel retailers to effectively promote and sell products to more than 100 million shoppers across 10 leading online consumer channels through one low-cost, single point of integration. These channels include Amazon.com, Yahoo! Shopping, BizRate.com, PriceGrabber.com, AOL inStore, NexTag, MSN Shopping, Shopping.com, mySimon, and Froogle. In addition, Mercent provides value-added services such as program management, data mapping, software development and integration, storefront design and optimization of search keywords and product categorization. Mercent customers include GUESS? (NYSE:GES), Lucky Brand Jeans (NYSE:LIZ), Wet Seal (NASDAQ:WTSLA), Finlay Enterprises (NASDAQ:FNLY), Proflowers (NASDAQ: PRVD), Crabtree & Evelyn, Car Toys, Fortunoff, The Shane Company, and other leading retailers. Mercent is a venture funded company based in Seattle, WA and is a Microsoft Certified Partner and an Amazon Services Certified Systems Integrator.

"Mercent has allowed HomeCenter.com to gain better penetration into the online market, " said Brian Okin, CEO, HomeCenter.com. "HomeCenter.com now offers over 250, 000 products that can be found on all of the largest online shopping engines. Our Mercent integration has increased revenues while at the same time, saving us the work of manually updating our marketing feeds."

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