Laptop Battery How much should you pay for web content? It depends on what
you can expect to get back on your
investment. Find out how a web
content writer can increase your site's revenue 20% or
more.
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When web content gets discussed on webmaster bulletin boards, the
most common question is, "how much should I pay?" That question is
both perfectly logical, and perfectly stupid:
- Logical, because the biggest expense of any website, with the
possible exceptions of advertising and promotion, is the
content. You only have to get web development and design once, but
content needs to be added regularly for your site to be
successful.
- Stupid, because the real question isn't how much you are going
to pay, but how much you are going to invest. Your content, if it's
done right, will make you money. In fact, it can easily make back
its cost within a month. So the real question you should ask a web
content provider is: how much will it make me?
Calculating Your Web Content's Value
According to the indictment, Jones would steal various IBM and Penguin computer servers from Verisign's warehouse in Virginia and sell them to Johnson. Johnson would then sell the servers to several individuals, who would sometimes place them for sale on eBay. As a result of this scheme, the indictment alleges that Jones and Johnson caused Verisign to lose more than $120, 000 worth of computer equipment. In the indictment, Jones and Johnson are charged in three counts with causing the interstate transportation of stolen property, namely IBM 330 and 335 servers, in violation of 18 U.S.C.
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Ultimately, your web content is the one part of your site that
makes you money. The code, design, and even traffic, while
important, are not what ultimately get a visitor to take action.
You have to tell or ask visitors to take action. Telling and asking
take
words.
Katz runs the company with 22 paid employees and 300 volunteers who give technical support to new users and are compensated with free memberships (remember those days at AOL ). He rents space in two AT&T data centers, one in Manhattan, another inSecaucus, N.J., with $700, 000 worth of computer equipment, end servers from Dell Computer and five IBM Unix servers. The $2 million annual payroll is his biggest expense.
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Small changes in your web content can make big differences in the
bottom line. Take a look:
To about web hosting, //en.wikipedia. Web_hosting Shared Hosting This is a common process of hosting your website. In this process, you get space for your website in hosting company’s server. a number of web pages of several organizations are stored in the same web server. based contents, designs, and applications visible as well as accessible from other computers, which are connected to the Internet. End users can easily download the websites via their web browsers.
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Let's say you have a web page that averages $25/day in revenue
from advertising and/or affiliate links.
You have a professional writer optimize the content on the page to
get more clicks. Watch what happens:
- If just 20% more visitors click on affiliate or
advertising links, your revenue
will increase $5/day, $150/month, and $1825/year. If your page
maintains its current level of traffic for three more years, that's
a $5475 increase, just for that one page.
- But it gets better: the improvements to the page will easily
increase traffic by 20%, as more visitors return, more visitors
refer your site to friends, and more webmasters, bloggers and
others link to your site. That brings a total of $6570 more revenue
from that page over three years.
- If you get the same results with 50 pages with similar traffic
levels, that's an increase of $328500. Now multiply that by however
many sites you or your company owns. Can you say, "early
retirement"?
In general, we type the request i.e., URL ( the standardized pointer format to access information from the World Wide Web) of the website, in the address bar of the browser and click on the corresponding ‘Go’ button. The request is then transferred from the local computer to web server through the Internet. Web server will then process the given request and display the copy of the requested webpage in our local computer. Processing the request is considered as the primary task of web server.
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Keep in mind, that's only the additional revenue you get from the
improved content compared with what you were getting already from
your work. No extra work needed.
Sales/leads model
Notebooks
If your website is a promotional
vehicle for a
business, the results can be
even more spectacular. If a page nets you $500/day in sales or
leads, website content improvements that increase your sales or
leads by 20% will pay for themselves within a month, if not a
week.
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In reality, if your current content is really weak, the
improvement is likely to be even more spectacular. Traditionally,
overhauling bad sales writing doubles or even triples the response
rate.
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The best part of all this is the advantage you'll gain over the
competition, with so many website owners in the dark about their
content. If you are earning 20% more than the competition on the
same advertising or promotion expense,
you will ultimately carry the day.
Making a Content Investment
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Now, back to price. What would you expect to invest to see a $6570
return?
Gateway
Writer's Market, the blue book of professional writer fees, says
web content averages $300/page, which would mean a 2000+% return on
investment.
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But you can actually get away with paying only half that if you
don't need research or meetings-the biggest time-sucks when it
comes to creative projects. If you order content in bulk, you'll
likely get an even steeper discount.
Software
Why not see for yourself what kind of an improvement professional
writing can make on your site's revenue? Every day you wait is
another day of lost revenue-and why should you be content with
that?
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About the author
Electronics Joel Walsh is the head content writer for UpMarket Content.
Mention this article and
get one trial page of website content at no
charge: http://upmarketcontent.com/website-content
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