Not that long ago, you could run an internet
business without
domain name. Not anymore.
http://www.somefreeprovider.com/~myspace/mbusiness.html is a
guarantee to fail.
Laptop Battery This little article tells you how to pick the traffic
generating
domain name for your business. I assume you already know the
advantages of having a domain name: professionalism, traffic
trough search engines and directories, added value and so on.
Every domain registrar will tell you why you need a domain
name.
But no one tells you exactly how to find it. Read on to find
out.
WingSix (Server Central Network) eNom does not have any ownership interest in your specific personal registration information outside of its rights in our domain name database.
Thinkpad Basically, there are three types of domain names:
IP, you must specify the IP address that the FastLynx server is listening on. You can also specify the computer name or domain name of the server computer if the client computer knows that name. If the name is not known, you will see a Ìost not found error message, which means that the actual IP address must be supplied. If the server has changed the default port number (2689),
Microsoft 1) Domain name is equal to your company name, like
microsoft.com
or yahoo.com. Pretty good choices if you either have a
well-known company either have the marketing budget to make
it
well-known.
When you fire up your favorite web browser and type in the domain name of a website you want to view, the first thing that happens is that a request is sent to the server that is hosting that website. This server is found via the Domain Name Server (DNS) system, which associates the domain name (which we humans understand) and the address of the server that is hosting that website (which the computers understand). Once that request is received by the server, it looks at the files of the website to determine what happens next.
Laptop Computers 2) Domain name consists of popular keywords relevant to
your
business such as http://www.national-car-rental.com. These
can
drive traffic to your site because of two reasons: search
engines attach some weight to the domain name, and surfers
will
remember the name because of the connection between the name
and
the business it stands for.
(800) 2165 (435) 3433 DNS (Domain Name Servers) DNS (Domain Name Servers) A Domain Name ServerM (DNS) keeps a database of domain names and their associated IP addresses. When a user searches for a domain name, the request must go through a Domain Name Server (DNS) to translate the domain name and obtain the corresponding IP address. This way the request can be routed to the correct server where the website resides.
Laptop Computer 3) Bad domain names: all others. Why on earth would you choose
a
name that nobody knows, nobody remembers and does not drive
traffic to your site?
WingSix (Server Central Network) eNom reserves the right to suspend, cancel, transfer or modify your domain name registration or suspend, cancel or modify other services we provide in the event (a) you materially breach this Agreement (including the Dispute Policy) and do not cure such breach within thirty (30) days of notice by WingSix (Server Central Network) eNom, (b) you use the domain name registered to you to send unsolicited commercial advertisements in contradiction to either applicable laws or customary acceptable usage policies of the Internet, (c) you use your domain name in connection with unlawful activity, or (d) grounds arise for such suspension, cancellation, transfer or other modification as provided for in this Agreement.
Desktop Computer For the rest of the article, I assume you don't have a
well-known company or a big budget, but you still want a good
domain name. The logical choice would be to choose a
keyword-laden name.
Notebooks I hear you yelling: "Okay, okay, I want a name. But keep
it
short". So I'll offer you a seven-step plan. Here it is: 1)
Perform a keyword analysis. First list all words that are
relevant to your business. Now pick all those words that you
think people use to find you in a search engine. Rank these
keywords in order of popularity. You can use the keyword
research tool at http://www.jimtools.com/ to estimate
popularity.
Lenovo 2) Pick your two or three main keywords. For each one,
write
down synonyms or almost-synonyms. For example: if your
keyword
is "car" you could add to this list: auto, automobile, autos,
cars, van, truck, vehicle, wagon,...
Hard Drive 3) Combine the words in the lists to make candidate domain
names. From the first list, take the first word and combine
it
with the first word from the second list and the first word
from
the third list.
Travelstar 4) You can also have a list with prefixes like i, e, www,
b2b,... or suffixes like 4me, forsale, and so on. You can
combine these with all keywords.
Gateway 5) Decide whether to use hyphens or not. A simple rule:
"use
hyphens whenever you suspect people will type in your
keywords
in one search term". For example, "usedcarse4me.com" is
better
than "usedcars-4me.com" because people won't remember the
hyphen. But "national-car-rental.com" is better than
"nationalcarrental.com" because approximately 15000 people
use
exactly these three words as search term each month and the
domain with hyphens is likely to show up higher in the search
results.
Laptop Parts 6) Decide on your top-level domain like .com, .org or .net.
A
very simple rule of thumb: use .com unless you have very good
reasons not to. The fact that the .com is already taken is
*not*
a good reason.
Software 7) Rank the domain names in order of attractiveness,
verify
whether they already exist with a whois tool, and register
the
best one.
Hard Drives I can assure you, steps 3 to 7 are necessary but not quite
what
*I* consider fun. I wrote a small program to do this for me.
On
its first launch, I found the domain name "domain-name-tool",
registered it and build a site. You can download the
domain-name-tool at http://www.domain-name-tool.com/. It's
freeware. I mean "real" freeware.
Electronics Peter Doomen http://www.domain-name-tool.com/ Peter spends
most
of his time building bridges between computer techies and
normal
people.
[ Comment, Edit or Article Submission ]
