Intel and Google Announce Plans to Bring Video Search Technology to the Living Room on new Intel Viiv Technology Platforms
Planned Technology Collaboration Would Enable Consumers to Quickly and Easily Search, Manage and Consume Video in the Digital Home
INTERNATIONAL CONSUMER ELECTRONICS SHOW, LAS VEGAS - Jan. 5, 2006 - Intel Corporation and Google today announced plans to work together in bringing Google Video to the new Intel Viiv technology platform. This planned collaboration is intended to give consumers an easy way to search, manage, and consume the huge amount of video information available on the Internet from the comfort of their couch.
The technology involved makes it possible to combine the power of Google Video with Intel's expertise in digital home interoperability specifications, allowing Google Video users to consume video on their television and on portable devices wherever and whenever they choose. Intel Viiv technology is designed to enhance and manage digital entertainment in the home. PCs based on the Intel Viiv technology platform will be able to support high-definition video, surround sound and many other exciting features for the consumer that demands more from their entertainment experience.
"Google looks forward to working with Intel to bring Google Video to consumers who use the new Intel Viiv platform," said Susan Wojcicki, vice president for product management at Google. "Both companies believe open standards are critical to provide rapid growth in digital entertainment. Our goal is to work closely with Intel to make Google Video content available on new digital devices in the home."
"With the explosion of digital entertainment choices, consumers will need simple, easy ways to locate the content they want and easily play it when they want," said Intel's Kevin Corbett, vice president, Digital Home Group and general manager, Content Services Group.
"Intel Viiv technology has been designed to make it simple for companies like Google to offer compelling new media platforms incorporating digital rights management and search technologies that work on open interoperability specifications. This combination would provide consumers with the best of Google search and Viiv simplicity enabling new TV experiences."
The introduction of Intel Viiv technology today marks an effort by Intel to enable a broad choice of entertainment and information from around the world so that consumers can more easily download, view, manage, store and enjoy their content anytime and on a variety of devices. Systems based on Intel Viiv technology are available today from various computer manufacturers, go to www.intel.com for more information.
About Google Inc.
Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com. Intel, the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live. Additional information about Intel is available at www.intel.com/pressroom.
Source: Google
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