In IT consulting, you can target various sized businesses. Beyond the "sweet spot small businesses" with 10 to 50 computers and 10 to 100 employees are "large-small businesses" that have 50 to 100 computers and 50 to 200 employees.
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Potential Client Size In starting your computer consulting business you will want to target potential clients that have 10 to 50 PC's. The prospect should be big enough that they need a real server, which most of the time could translate to 10 to 100 employees. A good prospect for your computer consulting business would be companies that have $1 million to $10 million in annual sales. This information will help you in your marketing efforts, especially if you decide to do some direct mailing down the road.
Thinkpad The big distinction for these larger small businesses is they usually have at least two dedicated servers and you start to see an in-house IT manager who handles most of the generalist work. Because they're handling the generalist work, they don't need IT consulting work in the same capacity as the smaller businesses would.
And then, of course, we have the Standalone Server product, which is called Acronis True Image Server for Windows or Linux and that will manage a single standalone server. What type of computers can we back up, because in a medium to a large sized, even some small sized businesses, who knows what kind of computers they have They may have laptops, they may have desktops, they may just have anything and everything
Microsoft Networking Skills and Specialization Required
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Laptop Computers In IT consulting, if you want to be successful with really large small businesses, you need to drill very deep in two or three core networking skill sets and be a strong specialist. However, if you want to target midsize businesses for your IT consulting practice, it's an entirely different business model that's very hard to crack as a soloist or a start-up.
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Laptop Computer Targeting Midsize Businesses
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Desktop Computer The midsize business is where you start to see more than 100 computers, more than 100 employees, and more than three dedicated servers. Additionally, there's not just an in-house IT manager but an in-house IT department. As far as IT consulting goes for these businesses, the only things they're going to outsource are deep specialties.
Notebooks Where Do You Want to Take Your IT Consulting Business?
Lenovo If you want to move into medium-size small businesses, focus on a couple of deep networking skills. If you want to go beyond that, start focusing on enterprise-oriented platforms like Computer Associates, IBM, Linux, Oracle, and Sun Solaris. To successfully target this environment, you will really need to specialize in your IT consulting skills.
Hard Drive The Bottom Line about IT Consulting
Travelstar The big picture is that most small businesses are usually 12 to 18 months behind the curveball with most technology platforms. In IT consulting it's important to be aware of what the targeted businesses are looking for.
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Software Joshua Feinberg helps computer consultant business owners get steady, high-paying clients. Learn how you can too. Sign-up now for Joshua's free audio training program that shows you how to use field-tested, proven Small Biz Tech Talk tools.
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Electronics Joshua Feinberg, co-founder of Computer Consulting 101, shows computer consulting business owners get more steady, high-paying clients. Learn how you can too. Sign-up now for your free access to field-tested, PROVEN Computer Consulting 101 secrets.
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