Nextstudent And Curb Your Cravings Llc, Select Fastclick's
Adserver As Their Ad Serving Technology Solution
Santa Barbara, CA May 25th, 2004 Fastclick.com, Inc., a leading
online
advertising services company, today
announced that one of nations premier education funding companies
NextStudent, and popular online
health and wellness site, Curb
Your Cravings, LLC, have selected Fastclicks AdServer as their
ad serving technology solution. Today's announcement illustrates
AdServers continued success as the industrys most comprehensive
ad serving technology that enables clients to manage their
online ad campaigns effectively and profitably.
NextStudent is one of the premier education lending companies in
the country. NextStudent is dedicated to helping students and their
families find affordable ways to pay for college, and have a full
portfolio of education lending products and services. Curb Your
Cravings, LLC, is a global marketing company that specializes in
research, development, sales and marketing of nutraceuticals,
cosmetics,
herbal supplements and health
improvement products for distribution throughout the United States
and abroad.
Laptop Battery The AdServer system has allowed us to test various media
networks and portals with confidence and has assisted us in
achieving our ROI metrics, said John Lewis, Curb Your Cravings, LLC
Vice President. Using AdServer has helped us reduce our new
customer acquisition cost by 50% and we have been able to increase
our media expenditure and grow our business by 250%.
Advertising networks that serve ads on our Web site may assign a different cookie to you. The information collected is anonymous and is not linked to your personal information. These cookies may be used to select which ads you see and determine the effectiveness of this advertising. party ad servers, which Intuit does not control. party ad servers, please
Thinkpad Both NextStudent and Curb Your Cravings, LLC are using AdServer
Full Spectrum Optimization to intelligently deliver their ad
campaigns to their highest performing locations based on their
specific profit objectives. We run over 2,000 different creatives
and AdServer has been instrumental in managing what works and what
doesnt. Weve been extremely impressed, said Scott Linzer,
NextStudent Marketing Manager.
Ad Servers and Content Servers We may use third party ad servers or content servers to serve ads, product information, or other information both on and off our site.
Microsoft We are happy to add Curb Your Cravings, LLC and NextStudent to
the growing list of clients that rely on us to serve, manage and
optimize their online advertising campaigns," said Jeff Hirsch,
Chief Revenue Officer of Fastclick." By selecting AdServer, these
two premier online advertisers will increase their website revenue
and profits by efficiently scheduling, managing and optimizing
their campaigns.
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Laptop Computer Fastclick's AdServer (www.adserver.com) is industry-leading ad
serving technology, enabling customers to effectively manage their
online advertising activity to achieve superior marketing results.
Fastclick is a leader in online advertising services, providing
branding and direct response opportunities to online and off-line
clients. The Fastclick Ad Network reaches over 68 million unique
Internet users each month, delivering targeted, optimized
advertising.
party ad servers will occasionally use outside agents, whose computers will serve ads on our site in the same manner and under the same conditions as above. In addition, other ad serving companies or advertisers may place banner ads on our site in the same manner as above, but accept as disclosed in this policy we do not disclose to them any Personally Identifiable Information.
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