FAST Enterprise Search Platform Solution Improves the User
Experience of ThisisTravel Site by Adding Next Generation Search
Functionality and Automatic Trip Review Analysis
OSLO, Norway - 28 June 2005 - Fast Search & Transfer (FAST),
the leading developer of enterprise search and real-time alerting
technologies, announced today that Associated New Media (ANM) has
selected the Site Search and Sentiment Analysis capabilities of
FAST Enterprise Search Platform (FAST ESP) for its online travel
site, ThisisTravel.co.uk (www.thisistravel.co.uk), one of the
leading online travel sites in the United Kingdom.
As part of the companys plan to enhance the user experience on its
ThisisTravel site, ANM required a search solution that would
provide search results with extremely high relevance. In addition,
ThisisTravel needed to crawl numerous travel sites and extract
specific information on thousands of properties, then add this to
the search experience. ANM wanted to add value to more than 130,000
independent hotel reviews by automatically analyzing the sentiment
of each review be it positive, negative, or neutral and displaying
a summary of these results to the user.
Laptop Battery Initially, ANM anticipated the need to buy multiple solutions to
get all of the capabilities they needed a solution for search and
contextual navigation, and another
for sentiment analysis. Instead, FAST provided ANM with a single,
yet powerful enterprise search solution that surpassed the site
search functionality of its previous search solution and competing
solutions, as well as replacing manual hotel reviews with automatic
sentiment analysis. It also provides flexibility and scalability to
grow as the site continues its trajectory of success.
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Thinkpad FAST is enabling ANM to offer its ThisisTravel site users new
search functionality that offers a cleaner, faster and more
relevant search experience, said John M. Lervik, FASTs chief
executive officer. This provides ANM with a higher level of
customer satisfaction as it
helps the customers to effectively find their travel destination
of choice, and consequently also increases ANMs revenues in the
highly competitive travel industry. FAST is the only enterprise
search vendor that has the flexibility and scalability to grow
with them as they continue to be a leader in online travel
planning.
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Microsoft Based on FAST ESP, FASTs Site Search solutions deliver
enterprise-wide capabilities for organizations that want to
simultaneously support general search and/or multiple specialized
search functions. The solutions can be rapidly implemented with
little or no impact on the enterprises current systems. They are
meticulously designed for highly efficient operation on low-cost,
high-performance commodity servers, work cooperatively with
existing infrastructures, and are built to accommodate
three-dimensional growth. This ensures that organizations
experience the same high level of performance out of every server
that gets added to the platform, with no fade-off as numbers
grow.
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Laptop Computers With FASTs automatic sentiment analysis capabilities,
ThisisTravel users have the ability to view a numeric sentiment
analysis of hotels based on the large number of reviews written by
travelers who have visited those properties. By viewing sentiment
of the information in past reviews based on a scale of 1-10, users
are now able to make faster and more efficient travel decisions
that meet their specific needs.
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Laptop Computer The guided navigation and sentiment analysis capabilities found
in FAST ESP are enabling ThisisTravel to reach a new level of
customer satisfaction, said Alex Saint, publisher, ThisisTravel.
Our customers now have instant access to thousands of hotel reviews
from fellow travelers, aggregated from many different sources,
providing them with the insight they need to make well-informed
travel decisions. FAST has strengthened ThisisTravels position as
the UKs one-stop destination for travel planning worldwide.
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Desktop Computer FAST has transformed enterprise search from a powerful, yet
narrowly perceived function, into an enterprise-wide strategic and
tactical capability of pivotal importance. FAST ESP and FASTs
portfolio of solutions and SDAs supply a complete information
retrieval solution ideal for a growing number of key vertical
markets and applications including e-Commerce and Internet Portals;
Financial Services; Government; Life Sciences; Media and
Publishing; and Telecom. For FAST, the search never stops.
Notebooks About Associated New Media
Associated New Media (ANM) is the digital publishing division of
Associated Newspapers Ltd, one of the UK's premier national
newspaper groups, which publishes the Daily Mail, The Mail on
Sunday, Evening Standard and Metro. Launched in 1995, ANM publishes
some of the UK's most successful new media resources and services.
For more information, please visit www.anm.co.uk.
Lenovo About FAST
FAST creates the real-time search and filter technology solutions
that are behind the scenes at the worlds best known companies with
the most demanding search problems. FASTs flexible and scalable
integrated technology platform elevates the search capabilities of
enterprise customers and connects people to the relevant
information they seek regardless of medium. This drives revenues
and reduces total cost of ownership by effectively leveraging IT
infrastructure. FASTs powerful enterprise search technology
solutions are used by more than 2,000 global customers and
partners, including America Online (AOL), AT&T, Cardinal
Health, CareerBuilder.com,
Chordiant, CIGNA, CNET, Dell, Factiva, Fidelity Investments,
Findexa, FirstGov.gov (GSA), IBM, Knight Ridder, LexisNexis,
Overture, Rakuten, Reed Elsevier, Reuters, Sensis, Stellent,
Tenet Healthcare, Thomas Industrial Networks, T-Online, US Army,
Virgilio (Telecom Italia), Vodafone, and Wanadoo.
Hard Drive FAST is headquartered in Norway and is publicly traded under the
ticker symbol 'FAST' on the Oslo Stock Exchange. The FAST Group
operates globally with presence in Europe, the United States, Asia
Pacific, Australia, South America, and the Middle East. For further
information about FAST, please visit www.fastsearch.com.
Travelstar 2005 Fast Search & Transfer ASA - Fast Search &
Transfer, FAST, FAST ESP, FAST Data Search, FAST Marketrac, FAST
AdVisor, FAST InStream, FAST ImPulse, FAST mSearch, FAST ProPublish
and the FAST four-colored logo are trademarks of Fast Search &
Transfer ASA. All rights reserved. FAST disclaims any proprietary
interest in the marks and names of others. All other trademarks
mentioned in this document are the property of their respective
owners.
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